Privacy Notice

Last Updated: January 27, 2026

At Selvrixy, we value your privacy and are committed to protecting the trust of our customers and website visitors. This Privacy Policy describes how we collect, use, safeguard, and disclose your Personally Identifiable Information (PII) when you browse our website, interact with our services, or place an order with us.

1. Information We Collect

We collect certain information to provide a convenient shopping experience, process orders, and ensure that purchases can be fulfilled securely and efficiently.

Information You Provide

We may collect personal information when you:

  • Place an order with us
  • Create or manage an account
  • Subscribe to our email communications
  • Contact our customer service team

Depending on how you interact with our website, the information we may collect includes:

  • Full name
  • Email address
  • Shipping and billing addresses
  • Phone number
  • Payment and transaction-related information

Information Collected Automatically

When you visit or browse our website, certain information may be collected automatically, including:

  • IP address
  • Browser type and device information
  • Website activity and interaction data
  • Information collected through cookies and similar technologies, as described in Section 5

2. How We Use Your Information

The information we collect may be used for the following purposes:

  • Order Processing & Fulfillment: To process payments, fulfill orders, arrange delivery, and provide order confirmations and shipping or tracking updates.
  • Customer Experience: To understand how visitors use our website, personalize your shopping experience, and improve our products, services, and website functionality.
  • Communication: To respond to customer inquiries and provide support. If you have opted in to receive marketing communications, we may also send information about products, promotions, discounts, and special offers.
  • Security & Fraud Prevention: To detect and prevent unauthorized activity, fraudulent transactions, abuse, and other security-related issues.

3. Data Protection & Security

We take reasonable measures to help protect your personal information and maintain its security.

  • Secure Transmission: Sensitive payment information is transmitted using Secure Socket Layer (SSL) technology and is protected through our payment processing providers.
  • Restricted Access: Personal information is maintained on secure systems and is accessible only to authorized individuals who need the information to perform their duties and are required to maintain confidentiality.
  • Payment Card Information: Selvrixy does not retain your credit or debit card information on our own servers after your transaction has been completed.

4. Third-Party Disclosure

Selvrixy does not sell, rent, or trade your Personally Identifiable Information to third parties for their independent use. We may, however, share necessary information with trusted service providers and business partners that assist us with operating our website, processing orders, providing services, and conducting our business.

Advertising & Marketing Partners

Certain third-party advertising and marketing providers may use cookies, pixels, or similar technologies on our website. These technologies may allow them to collect information about your browsing activities and interactions across different websites in order to provide more relevant advertising.

Our advertising and marketing partners may include:

Information collected by these third parties is subject to their respective privacy policies. You may manage or opt out of certain forms of targeted advertising by using the options provided through these services or by adjusting your browser settings.

5. Cookies Policy

Selvrixy uses cookies and similar technologies to improve website functionality and provide a better shopping experience.

Cookies are small data files stored on your device that help websites recognize your browser, remember preferences, and provide certain features.

We may use cookies for the following purposes:

  • Strictly Necessary Cookies: These cookies are essential for basic website functions, including shopping cart and checkout functionality.
  • Analytics & Performance Cookies: These help us understand how visitors interact with our website so that we can analyze performance and improve the overall user experience.
  • Marketing Cookies: These may be used by advertising partners, including Meta and AppLovin, to provide advertisements that are more relevant to your interests.

For additional information about cookies used by Shopify, please visit:

https://www.shopify.com/legal/cookiessvg

You can adjust your browser settings to disable or restrict cookies. Please note that disabling certain cookies may affect the functionality or availability of some features on our website.

6. Third-Party Links

Our website may occasionally contain links to websites, applications, or services operated by third parties. These third-party websites are independent from Selvrixy and may have their own privacy policies and terms of use.

We are not responsible for the privacy practices, content, or security of third-party websites. We recommend reviewing the privacy policies of any external websites you choose to visit.

7. California Online Privacy Protection Act (CalOPPA)

Where applicable, Selvrixy complies with the requirements of the California Online Privacy Protection Act (CalOPPA).

In accordance with these requirements:

  • Visitors may browse our website anonymously where permitted
  • A link to this Privacy Policy is made available on our website
  • Material changes to this Privacy Policy will be posted on this page
  • Users may request to update or correct their personal information by contacting us or, where applicable, accessing their account

Do Not Track Signals

We honor Do Not Track (DNT) signals where applicable and do not knowingly engage in tracking, cookie placement, or advertising activities covered by the DNT setting when a recognized DNT browser mechanism is enabled.

8. Children's Privacy (COPPA)

Selvrixy does not knowingly collect or solicit personal information from children under the age of 13.

If you believe that a child under 13 has provided personal information to us, please contact us as soon as possible. Upon receiving such a request, we will take reasonable steps to review and remove the information where appropriate.

9. Fair Information Practices & Data Breaches

We take data security seriously and maintain reasonable measures designed to protect personal information.

In the event of a data breach that affects personal information, we will take appropriate steps to investigate and address the incident. Where notification is required, affected users will be notified by email within 7 business days, and a notice may also be posted on our website within 7 business days, as appropriate.

10. CAN-SPAM Act Compliance

We may collect email addresses to process orders, provide transaction-related communications, and respond to customer inquiries. If you choose to subscribe to our promotional communications, we may also send you information regarding products, promotions, discounts, and special offers.

In accordance with the CAN-SPAM Act:

  • We do not use deceptive or misleading subject lines or sender information
  • Promotional communications will be appropriately identified
  • You may unsubscribe from marketing emails at any time by following the instructions included in the email
  • We will promptly process and honor valid unsubscribe requests

11. Contact Us

If you have questions about this Privacy Policy, our data practices, or how your personal information is handled, please contact us.

Email: support@selvrixy.com

Business Company:
LifePilot Hong Kong Limited

Business Address:
FLAT/RM A 12/F ZJ 300, 300 LOCKHART RD WAN CHAI, HONG KONG